Digital Marketing Manager

Digital Marketing Manager

BMW Group Australia
  • Mulgrave, VIC, Australia


At the BMW Group, everything starts with passion. It turns a profession into a vocation. It drives us to keep reinventing mobility and bring innovative ideas onto the roads. Enthusiasm for joint projects turns a team into a strong unit where every opinion is valued. It is only when expertise, highly professional processes and enjoyment of work unite that we can shape the future together.

Our Marketing team is looking for a Digital Marketing Manager.

What awaits you?
• You will be responsible for steering all digital and performance marketing activities for the brand BMW across Australia and New Zealand including content management across digital channels and platforms.
• You will be responsible for managing and optimising the digital customer journey to ensure a coherent customer experience (CX) from offsite (paid/organic) to onsite.
• You will be responsible for the strategy and management of all BMW social media channels for Australia and New Zealand.
• You will be responsible for all performance marketing activities including the brands always on media approach and digital baseline media strategy.
• You will be responsible for ongoing measurement and reporting on performance of all digital marketing activities.

Qualifications & Experience
• A tertiary qualification in Business or Marketing or equivalent required.
• Demonstrated experience in digital and performance marketing with understanding of CMS processes.
• Strong presentation skills with exceptional verbal and written communication.
• Ability to build and manage relationships with internal and external stakeholders.
• Proven financial acumen and understanding of budget management.
• Knowledge of the Microsoft Office suite necessary.

What do we offer?
• Attractive remuneration
• Flexible Work policy and practices
• Health & Wellbeing initiatives
• Lifelong learning & career development
• BMW & Mini promotions and product offers
• Annual spend on BMW & MINI merchandise
• Free onsite parking
• Onsite café
• Subsidised onsite gym, dry cleaning and car wash facilities
• A dynamic, inclusive and sustainable working environment

BMW Group is an equal opportunities employer and takes great pride in fostering and promoting diversity in every aspect of our work life and culture. We highly regard the skills, knowledge, experience, ideas, perspective and energy our diverse workforce brings into the company.

Employment at BMW Group Australia is conditional upon pre-employment checks undertaken by the candidate on request and clearances received. This includes qualifications and employment checks, relevant background checks and may include police check(s) and credit check(s).

By submitting an application for a role at BMW Group Australia the candidate confirms:

They have valid rights to work in Australia

They agree to undertake integrity checks upon request should their candidacy progress to an offer of employment.


Category : Digital Marketing Specialist
Posted : September 18, 2023
Salary : N/A

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